“We love this work because it’s creative – we get to go to interesting places and meet with extraordinary people.”
Check out our latest interview with Nikola and Jozef, a.k.a Halfpoint – a talented Envato Elements Photos Author from Slovakia. Get to know their story, inspirations and lessons to stand out from the crowd.
To what do you attribute your success – how is your business unique?
That is a really hard question… First of all, photography topics need to be interesting, but that’s not all. The right way to capture an image is with freshness, a modern style and eye-catching content. And of course, you need to have hundreds of images to have the ones that really stand out.
At what moment did you decide to pursue your business?
It was two of us at the beginning. Me – Nikola and Jozef. Jozef worked in a marketing department, where he was using a lot of stock photos and he thought they didn’t seem good enough. I worked as a full-time photographer doing weddings and family portraits. One day we decided to do stock photography together and it worked perfectly.
What’s the most challenging thing about your work?
Finding the right balance in terms of high-quality production and budgeting.
Is where you live a good place to be a creative professional and why?
Slovakia is a small country, but it’s great for our work. We have four seasons here, beautiful countryside, mountains and it’s in the middle of Europe, which is easy to travel to the nearest countries.
What or who inspires you and why?
We see inspiration everywhere. Mainly in real life. Sometimes, just a walk around the block or a walk in nature can bring about an interesting idea. We also seek for inspiration on the internet and social media sites.
What are some of the biggest lessons that have impacted your work?
I think that with the recent direction of the market, if we want to move forward in this business, we must continue with the high-end productions.
What is your advice to other authors regarding how to create a successful portfolio?
The most important thing is working hard and follow up trends and inspirations.
Apart from yourself, who is your favorite Elements author, and why do you like them?
We really like Rawpixel. Their images are unique, fresh and really eye-catching.
How do you balance work and family life?
We try to separate work and family as much as we can, but very often work jumps straight into family life when we photograph a lifestyle photographs with our family members.
What are your hobbies and interests outside of work?
We relax and do sport, meet with people, travel – but sometimes it’s hard to cut the opportunity to create a photo when we do something interesting. :D
What are your plans for the future?
We plan to carry on with stock photography and increase our quality.